Hey there! I’ve spent the last 20 years building challenger brands from the ground up. As member of the founding team at Cotopaxi, I created its logo, branding, and narrative architecture, and for the past 13 years I’ve also scaled and led its creative team.

I’m a storyteller in all its forms — designer, writer, videographer, and Geisel award-winning illustrator.

I love making stuff no one’s seen before and working with brands that walk their talk. Most of all, I lead people to do the best creative work of their lives.